Meet the team

Because we’re a small, family-run business which prides itself on offering a personal service, we’re keen to build relationships with our clients and encourage you to contact us at any time.

To help you put a face to the name, we proudly introduce our team:

Peter Whitehead, Founder & Chairman

Peter Whitehead, Founder & Chairman

Since starting the business 50 years ago, Peter’s tacho has clocked up quite a bit of credit! Whilst he maintains a strong interest in the Company, Peter has hung up his hi-viz for a bit of relaxation! A dedicated Chelsea supporter, he attends all home games & follows the team across Europe. When he’s not at Chelsea, Peter enjoys golf and horse racing.


Peter Whitehead, Managing Director

Peter Whitehead, Managing Director

Having grown up in the business, Peter has a hands on approach to the daily operation and is more than happy to use his Class 1 licence if need be! Another dedicated Blues fan, he too follows Chelsea avidly.


Richard Whitehead, Haulage Manager

Richard Whitehead, Transport Manager

Brother to our Chairman, Richard has managed our general haulage transport for around 47 of our 50 years in business! A keen golfer, Richard plays off an 18 handicap and he is also something of a wine connoisseur.

Veronica Shearer, Finance Manager

Veronica Shearer, Finance Manager

After 8 years at PF Whitehead, Veronica is a stalwart of the Company. Handling our daily budget & managing all accounts is no easy task, but Veronica manages to take it all in her stride – always in particularly stylish heels.


Anne-Marie Dickinson, Sales & Marketing

Anne-Marie Dickinson

Anne-Marie came to the industry from a golf & leisure background but over the 2 years she has been with the Company, she has gained a strong understanding of both transport & warehousing. Her golf has suffered however & she is unlikely to make the PFW team...


Matt Allen, Transport Manager

Matt Allen, Logistics Co-Ordinator

Coming from a warehousing background, Matt has a natural understanding of the transport industry and is able to take a logical approach to fleet load consolidation & planning across all platforms. Another Chelsea fan, Matt tries to play golf but is better on the 19th hole...


Julie Huggett, Palletline Manager


Re-joining us after 3 years, Julie heads up our Palletline team to which she brings 16 years industry experience in palletised delivery.  A welcomed addition to the team, Julie is an avid Palace fan, attending all home games and intends to renew her season ticket with her annual bonus...